Cassie has 10+ years’ of experience in digital marketing, working with global clients to accelerate digital and commerce maturity. After 8 years agency side specialising in digital media and marketing technology, she went to lead the digital marketing team at John Lewis for 2 years.
She then returned to the agency world to build the Commerce team at Zenith, now partnering with global FMCG brands at Publicis Commerce to define their commerce and trade media strategies.