Andrew McCrea

Andrew McCrea

Head of Delivery

Andrew is Head of Delivery at Fathom; Ireland’s leading UX and Service Design Agency. Andrew has over 16 years’ experience helping businesses achieve success online and offline through user-centred design, digital marketing and digital strategy. Andrew has worked at Fathom for over 6 years, and is a regular trainer and facilitator of UX design courses for local and international organisations including Liberty IT and Siemens.

All sessions by Andrew McCrea

UX Fundamentals for eCommerce

27/04/2022 10:00 - 27/04/2022 16:00

This course is designed to help e-commerce, digital, research and design professionals build their knowledge, skills and application of user experience design. Fathom's approach is to blend theory with practice. We provide a solid grounding in the principles underpinning UX and will convey UX theory with real-world examples, demonstrate the business case for investment in experience design and during the day you will develop hands-on practice in the fundamental UX techniques: customer research, interaction design and user testing with relevance to the e-commerce path to purchase and CRO.  

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Walk away with insider insights and eCommerce strategies from leading speakers from brands like Google, Facebook, Klaviyo, DHL, Shopify, Klarna, eBay & more.

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