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News  •  2nd Mar 2026

eComm MeetUp: 2026 Kicks Off in Dublin with Community, Insights & WhatsApp Growth Strategies

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Left to right: Abhishek Chandra (CRO, GoKwik), Jennie Haire (Co-Founder & CEO, Gigi Supplements), Kevin Traynor (Founder, eComm Live), Laura Kearney (Founder, The Walk in Wardrobe & Love Laura).


We kicked off our first eComm MeetUp of 2026 in partnership with GoKwik, and what a way to start the year.

Hosted at The Mayson in Dublin, the evening brought together founders, marketers and operators from across the eComm community for proper conversations, real insights and a few well-earned catch-ups. It was great to see so many familiar faces, and plenty of new ones too.

Laura Kearney on Building Brand & Community

First up, Laura Kearney, Founder of The Walk In Wardrobe and Love Laura, shared her story.

She talked openly about growing The Walk In Wardrobe over the past 12 years, building a loyal audience through social storytelling, and making the leap into launching her own brand, Love Laura. It wasn’t just a highlight reel — Laura shared the realities of scaling a business, the lessons learned along the way, and what she’d do differently.

WhatsApp, Retention & Real Growth

We then shifted gears into growth mode.

Abhishek Chandra, CRO at GoKwik, joined Jennie Haire, CEO & Co-Founder of Gigi Supplements, to dig into how Gigi is using WhatsApp to engage customers after purchase and drive repeat sales.

It was a proper deep dive into what’s actually working — from post-purchase journeys to turning conversations into conversions. Lots of notes taken in the room.

A Big Thank You

Huge thanks to our speakers for being so open, and to GoKwik for partnering with us to make it such a strong start to the year.


Next Up: eComm Live, Belfast

We’re now looking ahead to eComm Live in Belfast on 28–29 April 2026 — our flagship conference and the biggest gathering of the eCommerce community on the island.

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