Email is the ultimate in permission-based marketing. Your email subscribers give you permission to email them.
To build your email list is to build your business. Your email list is a true profit-producing asset – that many eCommerce businesses ignore.
We’ll show you how to super-charge your email marketing and produce more revenue immediately from one of your most valuable marketing assets – your email list.
1 x Full Day Training – 29th April 2020
Full Training Materials
FREE Gin Tasting & Networking Drinks – 29th April 2020)
Complimentary Lunch, Tea, Coffee & Drinks Both Days
1 x Full Day Conference Ticket – 30th April 2020
All Conference Materials
FREE Entrance to Closing Party & Networking Drinks (including FREE Drink & Snacks – 30th April 2020)
A laptop with full access to your email service provider (if you have one) account.
A day of technical training in email marketing tailored to your business from an industry leading expert.
In this course we’ll take you through quick refresher on the basics and legal requirements around email marketing before teaching you advanced strategies, tactics and tricks for growing, nurturing and converting more customers via email.
We will show you how to super-charge your email marketing – generating more happy customers and more revenue for your business.
Introduction – The different types of emails, GDPR compliance and choosing the Email Service Provider right fo your business
Effective emails – How to write & design compelling & effective emails for eCommerce
Automation – Setting up pop-ups & abandoned cart emails and optimising order receipt emails
Tactics for growing your email list – events, influencers & other strategies
Reporting & Analytics – measuring & testing the effectiveness of email
Advanced Tactics – Introduction to Customer Lifecycle & Segmentation, Targeting Segments
Taking it to the next level – Advanced Abandoned Cart & Win-back Campaigns, Tiered Discounts