2022 Conference Schedule

27-28 April 2022

eComm Live 2022 Schedule

That's a wrap on eComm Live 2022! If you missed the event, you can still explore the conference agenda below. With training courses, talks, panel sessions, workshops, fireside chats, networking events, social activities & more – there's something for everyone at eComm Live!

Training Courses

Training: Email Marketing & Automation for eCommerce

10:00 - 16:00
Learn how to use Email Marketing to take your eCommerce growth to the next level with super-charged campaigns, powerful automations & list-growth tactics.

Training: SEO for eCommerce

10:00 - 16:00
In our SEO for eCommerce training, you will be brought up to speed on all aspects of successful SEO for eCommerce websites including on-page SEO, growing your site’s authority with links, and how to implement enhanced technical optimisations.

Training: Data, Analytics & Reporting for eCommerce

10:00 - 16:00
Tailored specifically to your eCommerce business, you'll learn how to use the Google Data Analytics Studio to get a better understanding of your customers & ensure you're tracking and reporting on the right metrics in your eCommerce business.

Training: UX Fundamentals for eCommerce

10:00 - 16:00
This course is designed to help e-commerce, digital, research and design professionals build their knowledge, skills and application of user experience design.

Training: Facebook & Instagram Ads for eCommerce

10:00 - 16:00
Learn how to use the power of Facebook & Instagram ads to drive serious eCommerce growth with practical, actionable tips based on Gil David'’s experience of managing over £11 million of ad spend over the past year and scaling several businesses to 8-figures.

Training: Google Shopping Advertising

10:00 - 16:00
Learn the effectiveness of Google’s most powerful PPC advertising product for eCommerce. This course is designed to help you understand the latest best practices to jump-start your Google Shopping campaigns and accelerate scalability.

Training: Selling and Scaling on Amazon

10:00 - 16:00
Learn how to sell on Amazon to drive serious business growth with practical, actionable tips based on the vast experience of an Amazon expert, Paul Walsh, who has managed and consulted on over $8 million of Amazon sales over the past year.

Break

17:00 - 18:00

Social Activities

17:00 - 20:00
To allow you to experience the best of Belfast during your visit to eComm Live we've organised some incredible immersive experiences including a Belfast Street Art Tour & Gin Distillery Tour.

Opening Party

20:00 - 23:00
Our first night pre-conference get together!

Main Room

Arrival & Registration

08:30 - 09:15
Conference registration opens at 8.30am. Make sure to get down early so you don't miss any of the action.

Welcome Address

09:30 - 09:45
Welcome speech from eComm Live Founder, Kevin Traynor & Lord Mayor of Belfast, Councillor Kate Nicholl.

Welcome from Headline Sponsor – IRP Commerce

09:45 - 09:55
Welcome from Philip Macartney, Chief Commercial Officer at IRP Commerce.

DHL: Grow Your International eCommerce

09:55 - 10:20
Mark Meade & Peter Hughes from DHL will be discussing how to reach an international audience in eCommerce.

PANEL: Sustainability in eCommerce – How to Serve the Conscious Consumer

10:20 - 10:50
How can eCommerce companies become more sustainable? Our panel discusses how eCommerce brands can have a positive impact on the environment while meeting evolving demands from consumers.

Time to Trade: The Challenges and Opportunities of eCommerce in a New World

10:50 - 11:15
Philip Macartney, Chief Commercial Officer at IRP Commerce shares the Challenges & Opportunities for eCommerce companies in today's world.

Break

11:15 - 11:45

Dubarry: Making strides with global eCommerce

11:45 - 12:10
Join Adyen’s discussion with Dubarry to discover how the iconic Galway boot brand ramped up its online sales through global expansion, replatforming to scale, and picking the best payments provider and partners to achieve success.

PANEL: Omnichannel Commerce – What eCommerce can learn from the High Street

12:10 - 12:40
Omnichannel retail is the new normal. The pandemic has dramatically shifted consumer behaviour and your customers are now looking for seamless shopping experiences across all your touchpoints. Our panellists will share tips and best practices from their experience across a range of channels.

Klarna Media Services: A Growth Engine

12:40 - 13:05
The retail landscape has seen a massive acceleration in e-commerce adoption due to the pandemic while consumers now look for inspiration, personalized recommendations, and flexible payment options in the places they consume content. Klarna’s enhanced range of products and services can help retailers keep pace and reach the right customers without having to resource and create specialized content.

Break

13:05 - 13:45

My 5 Powerful & Consistently Profitable SEO & CRO Tips for eCommerce

13:50 - 14:15
eCommerce CRO & SEO consultant, Luke Carthy, is sharing expert SEO & CRO tips for eCommerce brands to deliver powerful and consistently profitable results.

PANEL: Community = Longevity: The Power of Community in eCommerce

14:15 - 14:45
Is community your brand’s future superpower? Brand communities have the power to drive sales, repeat purchases and word-of-mouth in a more authentic way than paid ads ever could. Our panellists discuss their top tips for building a strong community around your brand.

The eComm Rollercoaster: What I Learned From Starting an Online Brand

14:45 - 15:10
Dan Nugent will discuss his unexpected journey with Ambr eyewear — from a kitchen-table idea to a brand selling worldwide. He'll focus on challenges faced along the way to getting a bootstrapped brand off the ground. To wrap things up, Dan will share more about his role at Wayflyer, and some exciting new products on the horizon.

Lowden Guitars: Tuning up your business for international success

15:10 - 15:40
Join Department for International Trade (DIT) for this fireside chat with Lowden Guitars to hear how this iconic Northern Irish brand has turned local fame into global success, including support from DIT along the way.

How to build more trust in your brand with Trustpilot

15:40 - 16:05
Max will be showcasing some never-seen-before Trustpilot platform data to take a look at what we've seen from Irish and UK businesses and consumers over the past two years. He'll be joined by Stacey O'Connor, Head of Marketing at Bluestone in which she will discuss the growth they have been seeing and some techniques they've used to instil trust in their brand and to succeed in a busy marketplace.

Scaling eCommerce on TikTok

16:05 - 16:30
TikTok’s explosive growth has created an incredible opportunity for eCommerce companies with deeply engaged audiences that are keen to discover new communities and products. In this keynote you will hear how to capitalise on this opportunity, what products to utilise, what best practices to follow and learn about who is driving game-changing results.

Closing Address

16:55 - 17:15
Thanks from your host!

VIP Dinner – Sponsored by Adyen

18:00 - 20:00
Join conference speakers and VIP guests for an exclusive 3-course meal at one of Belfast’s leading restaurants, sponsored by Adyen. Please note: this event is for VIP ticket holders only.

Conference Closing Party – Sponsored by Avalara

21:00 - 23:00
After 2-days of non-stop eCommerce learning, let your hair down at the big eComm Live Closing Party!

Minor Hall

Taking on the cloud and the next evolution in payments.

09:55 - 10:20
Elaine Robin of Gr4vy will discuss how a cloud-native payment orchestration platform (POP) removes inflexibility, the need for in-house solutions and enables varied global digital payment options without increasing technical debt.

Sports Influencer Marketing Case Study

10:20 - 10:50
Millions of followers, loyal supporters & huge amounts of influence – sports stars are the new influencers. How can brands successfully parter with influencers to create long term growth?

How the digital appearance of champions like Borussia Dortmund got supercharged!

10:50 - 11:15
Join Brian Graydon (Findologic) and Justin Biddle (Shopware) to hear how the digital appearance of sporting champions, Borussia Dortmund got supercharged.

Break

11:15 - 11:45

Practical Data and Engagement Tools, Tricks and Hacks for eCommerce Brands with Xtremepush

11:45 - 12:10
Wiliam Hansen from Xtremepush will deliver an engaging practical session on some of the best campaigns and data usage that the Xtremepush team are seeing with their customers.

The Changing Face of Online Marketing

12:10 - 12:40
Within this session we will discuss the gradual move away from generalist to specialist online teams. Gaining an understanding of an organisations strategy around how they structure and build a successful digital marketing team, and what difficulties they encounter in terms of the attraction of specialist talent.

What you need to know when selling internationally

12:40 - 13:05
Businesses are identifying new markets for export, and although this practice comes with its own set of challenges, it’s vital for reaching customers beyond their borders and sales growth. If they can overcome these challenges, businesses have the potential to win and find success in new markets. In this session, join Avalara's EMEA Customs Manager Lyndsey Robinson to learn about changes to customs controls and indirect tax that businesses selling internationally need to know for 2022.

Break

13:05 - 13:45

PANEL: Is privacy killing your eCommerce business?

13:50 - 14:15
Changes to privacy will make it harder for brands to effectively leverage third-party platform data. In this session, our experts will discuss how eCommerce marketers can overcome these challenges.

Using data for eCommerce trading

14:15 - 14:45
Join Richard, Andrew & David for an insightful session on using data for eCommerce trading.

How any retailer can drive higher conversion with an Amazon style shopping experience.

14:45 - 15:10
Join Alan Gormly, CEO of Shopbox to discover how your eCommerce store can drive higher conversion rates with the power of Amazon-style shopping.

PANEL: Into the Metaverse – The Future of eCommerce?

15:10 - 15:40
What will digital retail look like in 2030? Does the Metaverse have the potential to bridge the gap between eCommerce and in-store shopping experiences? Our panel discuss what shopping in the Metaverse looks like today, and what it might look like 10 years from now.

Ranking With Amazon PPC

15:40 - 16:05
Join Danny McMillan, a multi-million pound Amazon seller for a session focused on strategies & best practice for Amazon PPC in 2022.

VIP Dinner – Sponsored by Adyen

18:00 - 20:00
Join conference speakers and VIP guests for an exclusive 3-course meal at one of Belfast’s leading restaurants, sponsored by Adyen. Please note: this event is for VIP ticket holders only.

Conference Closing Party – Sponsored by Avalara

21:00 - 23:00
After 2-days of non-stop eCommerce learning, let your hair down at the big eComm Live Closing Party!

Boardroom

TikTok Takeover with VisualGed

09:55 - 10:20
Learn how to build a following for your small business or personal brand that gets you sales on TikTok. You’ll find out what it takes to make ‘great content’, how to identify your niche, craft an effective content strategy, optimise your videos for virality & more.

eComm Fundamentals 1- Rev Up Retail - From Shop Floor to Online store

10:20 - 10:50
Ready to get your retail business online? Join Paddy & Michelle and learn how to make to move to digital selling with the power of Shopify.

eComm Fundamentals 2- Getting started with Google

10:50 - 11:15
In this session, Cathriona will be sharing top tips for businesses looking to maximise the potential of Google's Marketing Tools for eCommerce.

Break

11:15 - 11:45

eComm Fundamentals 3 - Best Practice & Mistakes to Avoid

11:45 - 12:10
Getting started with digital commerce? Learn the mistakes to avoid and the strategies to adopt in this Q&A session with Shelley Martin (4Beauty Group) and Keith Matthews (Milk Bottle Labs).

Scaling your business with Google Shopping

12:10 - 12:40
Learn the effectiveness of Google’s most powerful PPC advertising product for eCommerce.

Covid-19 and Retail: How the Pandemic Shifted the Customer Journey

12:40 - 13:05
There’s arguably been no swifter shift in consumer behaviour in history. People are living differently, working differently, and buying differently. In this session, Adyen explore the jump eCommerce saw during the pandemic, how ecommerce businesses have adapted and why it’s no longer just about the experience retailers provide, but flexibility too.

Break

13:05 - 13:45

B2B eCommerce - The Quiet Revolution

13:50 - 14:15
Find out how business unlock B2B ecommerce to scale to the millions. Real life examples - Guaranteed to have your notebook full of action items.

Email Marketing: The Goldmine You're Sitting On

14:15 - 14:45
Chris Brennan from ZOMA will be delivering a session on how automated flows can increase revenue, improve customer service and help build a community to make your customers feel part of something bigger.

Taking On and Beating the Giants on Amazon

14:45 - 15:10
More info coming soon.

How to Drive Repeat Orders and Grow LTV With Email Marketing

15:10 - 15:40
Chase Dimond is an email marketing ninja and he’s joining us virtually to share his favourite ways to use email to boost repeat orders and grow your LTV.

Supercharge your eCommerce with Holistic Marketing

15:40 - 16:05
More info coming soon.

VIP Dinner - Sponsored by Adyen

18:00 - 20:00
Join conference speakers and VIP guests for an exclusive 3-course meal at one of Belfast’s leading restaurants, sponsored by Adyen. Please note: this event is for VIP ticket holders only.

Conference Closing Party – Sponsored by Avalara

21:00 - 23:00
After 2-days of non-stop eCommerce learning, let your hair down at the big eComm Live Closing Party!

ECOMM LIVE 2023

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What's eComm Live all about?

About eComm Live

Global Speakers & eCommerce Brands

Walk away with insider insights and eCommerce strategies from leading speakers from brands like Google, Facebook, Gym + Coffee, DHL, Shopify, Klarna, eBay & more.

Technical eCommerce Training

Get in-depth technical training in a range of key eCommerce disciplines from some of the UK & Ireland’s leading internet retail experts. Find out more about eComm Live Training.

Social Activities & Networking Events

Experience the best of Belfast with a range of social activities on offer for all delegates to enjoy. Previous activities include a Gin Distillery Tour, Titanic Belfast Experience, Street Art Walking Tour & more!

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