With TikTok now at over 1 billion monthly active users and one of the most talked about social media apps for marketers, this is your opportunity to find out more about the platform and how to make the most of it for your business.
TikTok has completely transformed the world of social media with its discovery-based algorithm and authentic short-form video content. Many businesses are struggling to understand the value of TikTok or create content in a way that really cuts through.
In this course we will take you from learning the fundamentals of the app and best practices for success, through to actually creating content. We will also touch on paid media advertising opportunities, TikTok Shop and making the most from influencers on the platform.
26/04/2023 09:30 - 26/04/2023 15:00
This training session is for eCommerce professionals, marketers and CEOs who are looking to learn how TikTok can work for their business.
You’ll learn how brands are currently leveraging TikTok through authentic content creation and embracing the platform. You’ll also understand how TikTok has totally changed the game from a content production perspective, making it much more accessible to create content for your brand at scale.
You’ll need to be prepared to actually get active on TikTok and create your own TikTok content during the day. Come with an open mind to TikTok and embrace how you can leverage the platform in a multitude of ways to grow your eCommerce business.
For this session you’ll need to bring your phone with the TikTok app downloaded and an account set up. Headphones will also be handy, especially when creating and editing your own videos.
*Entrance criteria apply